Category Archives: Blog

The Truth About Kibble: From Convenience to Compromise

Kibble revolutionized pet feeding in the 1950s, providing a convenient, cost-effective solution for busy families. But this convenience came at a price: nutrition. Early kibble formulas utilized leftovers from human food industries—corn, wheat, soy, and meat by-products. These ingredients served as fillers, cheap to produce but lacking the nutrients dogs truly need to thrive.